There's writing.
And then there's writing.

Collection of copywriting examplesPicture from copywriting project
Connect, convince and convert, all through your brand language.
Aligning your product or service with the needs and wants of your target audience.
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Shaping the narrative around key developments to build and maintain trust in your brand.
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Giving each communication a clear purpose that feeds directly into your business goals.
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The essential finishing touch for conveying a professional, credible brand image.
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Talk human to human, whether you’re selling to another business or to a consumer.
SMEs
Keen to boost brand awareness but budget won’t stretch to having in-house resource? I can offer the next best thing.
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Marketing teams
Got an ever-growing to-do list but limited time and resource to deliver? How about we divide and conquer.
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Creative agencies
Juggling multiple clients, campaigns and deadlines? Why not throw me some of the more time-intensive projects.
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PR agencies
Media strategy and relations demanding more and more of your time? Outsource your writing requirements to me.
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Your brand messaging in safe hands.
View case studies
Logo for Aegon
Logo for BAE Systems
Logo for Business Gateway
Logo for Calmac Ferries
Logo for Gala Bingo
Logo for Graham Construction
Logo for RBS bank
Logo for The Scottish Government
Logo for Subway
Logo for Tiree Music Festival
Logo for University of Dundee
Logo for Visit Scotland
"Lesley has been instrumental in shaping how we’re seen and understood. With a rare blend of strategic thinking, creativity, and emotional intelligence, she’s helped us build trust and strengthen our connection with the community. Her storytelling and use of content doesn’t just inform, it resonates."
Logo for Scottish Sea Farms
Anne Anderson
Head of Sustainability & Development,
Scottish Sea Farms
"What marks Lesley out as different is her passion to deliver first class work that beats her clients’ expectations. She sets very high standards for herself and exceeds them. That level of diligence and resolute focus on quality is rare and precious."
Heather Jones
Former Chief Executive, Sustainable Aquaculture Innovation Centre
"Lesley has a natural ability to craft compelling narratives that are authentic and authoritative, which she couples with excellent judgement and experience to protect and strengthen the reputation of the companies she works with."
Andrew Watson
Former Head of Communications,
Salmon Scotland
"Lesley’s strategic vision and messaging have made sure our brand is remembered, respected and trusted by customers, including in several new markets."
Celine Kimpflin
Head of Markets,
Scottish Sea Farms
"Lesley was probably the most helpful and reliable press officer I have dealt with while reporting in Shetland. She was quick to acknowledge requests, thorough in her responses and often included extras such as high-quality photographs, which were an added bonus when putting the newspaper together."
Andrew Hirst
Reporter,
Shetland Times
‘Nicely said’ perfectly describes what you can expect.
I translate complex, long-winded or (dare I say it) dry subjects into clear, relatable writing that gets results.
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Picture or Lesley, standing in door frame
Photo courtesy of Craig Stephen Photography