Arrow pointing left icon

African University of Creative Arts

Bringing to life an ambitious vision for African arts and culture.

The ask

Bring to life the ambition of an African University of Creative Arts – a first-of-its-kind project dedicated to creating, showcasing and celebrating the continent’s art and culture – in a visionary prospectus to help inspire donations from forward-thinking charitable organisations, trusts and individuals.

No items found.
The approach

• Deep-dive discovery of the project, its aims and the Foundation behind it
• In-person introduction to the campus masterplan by appointed architects, Stallan-Brand
• Gleaning from both, draw out the many things the project would create, in addition to the physical hub itself: much-needed opportunity, employable skills, community and international standing too
• Write about AUCA in the present tense to create more immediacy around the call for funding support

Key outcomes

A compelling case for supporting a ground-breaking new project, presented as 40-page perfect bound riot of colour, interest and opportunity designed by Stallan-Brand.

Design partner
Stallan-Brand

Feedback
‘You are a super star! This version is perfect. It’s very well said, and easy to read and digest.’
Other case studies
Scottish Aquaculture Innovation Centre
Arrow pointing right icon
Content strategy
Copywriting
PR
Scottish Sea Farms
Arrow pointing right icon
Content strategy
Copywriting
PR