Bring a multi-author strategy on parenting, prepared by the Policy Action Group and informed by the feedback of around 1,500 parents and carers, into one clear, consistent tone of voice – in time for a pre-set parliamentary launch.
• Review over 100 pages of client-supplied content
• Group key themes into clearly signposted sections, arranged in the most logical order
• Within each, highlight parental and practitioner feedback, along with the government’s commitments in response
• Draft each section using accessible, everyday language
• Once done, produce a shorter summary for parents and carers.
Over 100 pages of text brought into an easy-read document, topped with a succinct Executive Summary and tailed with a summary of commitments.
Design partner
APS Group
